Topic clusters and content marketing that get you seen.

No more guessing what to write next. Clear and strategic content that builds trust with your audience and gets you found.

What to say, how often to post, how it connects, whether it’s even working. There’s a lot to consider and sometimes it can be overwhelming.

I’ll help you create a clear content plan (and implement it if you’d like) using SEO-backed research and topic clusters to organise it all.

You’ll walk away with structure, clarity, and content that actually does its job.

You know that content matters, but sometimes, it’s just a lot.

Topic clusters

are how content gets organised. They’re built around core themes to boost visibility, structure, and trust.

Content marketing

is written or visual content backed by strategy, research, audience insight, and SEO analysis.

Types of content I can create for you

blog posts - website copy - ebooks - guides and templates - case studies

Here’s how we can work together

Tier 1

Topic Cluster + Content Strategy

Ideal when you want expert guidance and a strong starting point, but prefer to implement in-house.

I create a clear, actionable plan and then you take it forward.

    • Audit of your existing content (website pages, blog posts, marketing material)

    • SEO keyword research

    • Content gap analysis

    • Competitor analysis

    • SERP analysis

    • Topic clusters (planning only)

    • Internal linking guidance

    • One simple document with all of the findings

    • A step-by-step guide on how to implement everything

Starting from: £1,500

Minimum timeline: 3 weeks

Tier 2:

Tier 1 + Implementation

Done-for-you content creation, formatting, and optimisation.

    • Everything in Tier 1

    • Content writing and editing

    • On-page SEO

    • Internal linking 

    • Ongoing publishing + support

Starting from: £2,250

Minimum timeline: 4 weeks

Templates, tools, and how-to’s

Every plan comes with ready-to-use templates, checklists, and content guidance, so you’re never left guessing.

Whether I implement or hand it over, you’ll always have a roadmap going forward.

Not sure which service is best for you or where to begin?

Sean Symington, Sean Symington Interior Design

“Working with Caroline has been a game-changer for our business. Her expertise in SEO and communications has not only increased our visibility online but also elevated how we connect with our audience. Thanks to her strategic approach, our website traffic has grown consistently, and our message is now clearer, more engaging, and aligned with our brand. What I value most is her ability to blend technical SEO know-how with a deep understanding of storytelling and communication. Caroline is proactive, reliable, and always brings fresh ideas to the table. I couldn’t recommend her more highly.”