Ready to bring your brand to life?

Get content and SEO support that will grow with your audience, no matter where you are in the process.

Here’s how we can work together.

01.

Topic Clusters & Content Strategy

You know that content matters, but sometimes, it’s just a lot.

What to say, how often to post, how it connects, whether it’s even working. There’s a lot to consider and sometimes it can be overwhelming. 

I’ll help you create a clear content plan and implement it if you’d like (see service 02) using SEO-backed research and topic clusters to organise it all. 

You’ll walk away with structure, clarity, and content that actually does its job.

    • Audit of your existing content (website pages, blog posts, marketing material)

    • SEO keyword research

    • Content gap analysis

    • Competitor analysis

    • SERP analysis

    • Topic clusters (planning only)

    • Internal linking guidance

    • One simple document with all of the findings

    • A step-by-step guide on how to implement everything

Starting from: £1,500

Minimum timeline: 3 weeks

02.

Service 01 + Implementation

Done-for-you content creation, formatting, and optimisation.

    • Everything in Service 01

    • Content writing and editing

    • On-page SEO

    • Internal linking 

    • Ongoing publishing + support

Starting from: £2,250

Minimum timeline: 4 weeks

Intermission!

SEO Breakdown (without the jargon)

In today’s fast-changing landscape, with AI and new updates around every corner, it’s easy to lose track of what actually matters.

The truth is

  • SEO doesn’t have to be mysterious or overwhelming

  • With a plan rooted in best practices and an understanding of what search engines value, you have everything you need to grow sustainably. 

Whether your rankings have stalled, traffic feels inconsistent, or you’re simply unsure what’s working, I’ll help you cut through the noise, get clear on your strategy, and get found by the right audience through my expertise and data-rich research rooted in best practices.

What does SEO support and strategy actually look like?

  • First, it starts with understanding your business goals. Before diving into keywords or rankings, I take the time to learn what matters most to you, where you want to be, and what you want to be known for.

    From there, we map SEO strategy directly to those goals, making sure every action has clear purpose and lasting impact.

    • Checking the technical side of your website

    • Reviewing on-page SEO

    • Auditing your site content and navigation

    • Creating a comprehensive summary with actionable steps


  • Conducting research and pulling data such as:

    • Search intent analysis

    • Competitor & SERP analysis

    • Keyword gap analysis

    • Keyword mapping

  • You’ve gathered all this data, now what? This is the step where we turn insights into action and put all of that data to work.

    • Prioritise quick wins & long-term plays

    • Keyword & content strategy

    • Internal linking & site structure 

    • On-page SEO plan

    • Optional technical SEO recommendations

    • Fully optimised pages aligned with your strategy

    • A site that’s easier to find, easier to navigate, and easier to grow

    • A cleaner website structure and better user experience

    • Performance tracking & ongoing adjustments

    • Monthly reporting

03.

SEO Audit, Research, and/or Strategy

This option is perfect if you want clarity and direction, but prefer to implement things in-house or with your own team.

We’ll begin by diving deep into your website with a full audit, assessing what’s working, what’s holding you back, and where the real opportunities are.

You’ll walk away with a complete SEO roadmap that’s easy to follow and even easier to use. No bloated PDFs or jargon-heavy reports, just actionable insights, priority recommendations, and tools to help you move forward with confidence.


Starting from: £1,500

Minimum timeline: 4 weeks

04.

SEO Strategy + Implementation

This is for you if you don’t just want a strategy, you want it done right and don’t have the resources to carry this yourself.

We’ll begin with the same deep research and strategy process, but from there, I’ll bring it to life for you.

You won’t have to wonder if your keywords are in the right place or whether your site is working against you. I’ll handle the technical details, the formatting, and the behind-the-scenes work that keeps your content visible, so you can stay focused on what you do best.

Starting from: £3,000

Minimum timeline: 8 weeks

ARE YOU READY TO GET STARTED?

If you’re:

Not sure what to write about or where to begin

Struggling to get visibility online

Feeling like your content and SEO are disconnected

Looking for someone to take the reins who is invested in your success

Struggling to establish your messaging with personality

GET your FREEBIES

Every plan comes with complimentary, ready-to-use templates, checklists, and content guidance, so you’re never left guessing.

Whether I implement or hand it over, you’ll always have a roadmap going forward.

templates, tools, and how-tos

01.

Shared wins and kind words

“Working with Caroline has been a game-changer for our business. Her expertise in SEO and communications has not only increased our visibility online but also elevated how we connect with our audience. Thanks to her strategic approach, our website traffic has grown consistently, and our message is now clearer, more engaging, and aligned with our brand. What I value most is her ability to blend technical SEO know-how with a deep understanding of storytelling and communication. Caroline is proactive, reliable, and always brings fresh ideas to the table. I couldn’t recommend her more highly.”

Sean Symington, Sean Symington Interior Design